Hello World, Again.

And we're back...

Okay all kidding aside, "Bushfinger MINI" went dark for awhile there, but not for a lack of content. In fact, there are much rumblings in the MINI world- enough to garner the attention of a couple thousand blogs and text-based media sites. For awhile there I tried to bring you the latest news and information about our beloved MINI brand, which basically made me one of the other thousands of sites re-purposing Press Releases over and over (ex: I read a review of the 2009 Clubman today- that's been out for how long?)

In its original state, "Bushfinger MINI" was simply intended to chronicle the antics and musings of a MINI Cooper owner (yes, yours truly). Over time I found I had a fascination with MINI Cooper casualties and began archiving stories of stolen and wrecked MINIs and the photos that go along with them. After awhile this got a bit too morbid, especially on the rare occasion someone dies in one of these incidents.

I moved toward media legitimacy by covering the hard stories that made the press. Then the price of fuel in the U.S. skyrocketed. Good gas mileage and "small cars" became hip; The MINI brand was making huge changes in their mantra and model line up. Put the two together and soon the MINI brand became a darling of the media. I began to notice that for every story that was about, for, or alluded to the MINI brand, it was covered by 2000 websites for weeks at a time (this might be the same for other brands/industries, but I don't don't know because I don't care). I made a conscious decision to not recover/repost that which is out there in droves, and/or covered by sites and writers much better and more prolific than I (cough*motoringfile*cough). Hence the darkness.

But, it's a new year and with that comes new goals and one of mine is to keep up the posts on Bushfinger MINI. That's right. You thought you got rid of me, didn't you? I'm going back to my roots and returning to the concept of writing about what I know- Me, my MINI, and related events. And the occasional news story I find particularly interesting.


Here's a recent photo of the MINI right after a 7-hour detailing session (which would have made a great blog entry had I thought of it at the time!)