Wednesday, February 20, 2008

Maximum Safety in the MINI Cooper

(You may have recieved this in an eNewsletter recently!)*

Maximum Safety in the MINI Cooper: How a very small car can be a very safe car.


Safety is not a matter of size and mass, but the result of brilliant engineering and design.

The 2008 MINI Cooper and MINI Cooper Clubman are among the safest cars on the road today. Despite its diminutive size, a MINI Cooper is engineered to protect its passengers. Safety in your MINI comes in two forms: Active—the capability to maneuver out of harm’s way, and Passive—systems and structural elements that protect occupants from the forces and consequences of a crash. Every 2008 MINI Cooper excels at both active and passive safety, exceeding government standards for equipment and performance in actual crash testing.

As MINI drivers know, their MINI Coopers are agile, nimble and remarkably capable of performing any maneuver needed with precision. That’s handling! And handling is the key to active safety. Handling provides the ability to drive out of danger and avoid accidents.

Your 2008 MINI Cooper is packed with computers, sensors, systems and mechanical equipment designed expressly for optimal handling. Under normal driving conditions, you are blissfully unaware of most active safety in the MINI. It’s only when the going gets dicey that you experience the amazing abilities of your MINI.

Take braking for instance. It’s the way we slow down, and brake function is normally routine and easily modulated. Sometimes, however, you have to slow quickly or stop suddenly. When you do, MINI is equipped with four-sensor antilock brakes (ABS) that refuse to lock and continue to provide controllable braking power in emergency situations. ABS is assisted by Electronic Brakeforce Distribution, a system that adjusts braking force and response according to load. In other words, your MINI will stop differently depending on who and what is onboard and MINI’s braking forces will be distributed accordingly. Similarly, MINI’s Cornering Brake Control is specially engineered to keep you balanced and in control when carving corners. It, too, uses sensors and selective brake application to maintain stability when cornering.

Dynamic Stability Control (DSC) is yet another vital ABS partner in your MINI. DSC is perhaps the single most important safety system on your MINI besides the seatbelts. It constantly senses steering angles and yaw forces and measures angles to detect a skid. If your MINI starts to drift, DSC steps in and applies corrective braking and, if needed, reduces engine power to prevent a loss of control. Government and industry statistics prove that stability control prevents accidents by allowing drivers to maneuver safely in an emergency driving situation, saving themselves and passengers from a crash and potential injury.


In addition to DSC, your MINI is equipped with Traction Control, a system that prevents the front drive wheels from losing traction. It kicks in during acceleration when any slippage is detected. It allows you to pull out to pass with confidence that power will be transferred efficiently to the pavement.

There are other active safety features on your MINI, several of which you probably never considered as such. For example, consider MINI’s headlamps. MINI has automatic leveling xenon headlamps with specially sculpted prisms that boost light output by 25 percent. When you see more and farther ahead, driving is safer. There are also speed-sensing windshield wipers that operate at the optimum speed for good visibility. Heated window washer nozzles that prevent the fluid from freezing in winter assist them. Examine the warning lights in the MINI’s maxi-speedometer bezel, and you’ll find a flat tire monitor so you will know the instant one of your tires starts getting soft.

If an accident is unavoidable, MINI has your back with an ultra-rigid body engineered to absorb the impact forces of a crash before they get to you. Seatbelts with pre-tensioners are critical since you must be held in a secure position for the optimal operation of airbags. Six airbags are standard consisting of front, side and curtain head airbags for the driver and front passenger. The extra-large curtain airbags (integrated in the roof lining) offer optimum protection from head injuries for the rear passengers.

MINI is all about motoring and doing it safely. You can be confident your MINI is equipped to help you be a good driver who is in control at all times. You can also be confident that, in the unavoidable crash, your MINI is designed and equipped to prevent injury, sacrificing itself in the interests of your safety.

*Published by Assael BMW and MINI

1 comment:

  1. Anonymous4:07 PM

    The more I hear about Mini Coopers the more I think I am going to get one. Good gas mileage, good handling, nice top speed, safe, awesome!

    p.s. I love the blog, keep up the good posts!

    ReplyDelete